Episode 10
Business Owners Are Tired of Being Sold | NTA Growth Show — Episode 10
Rick Hesse draws on both sides of the advertising dollar to explain a better buying conversation: understand the business, ask five useful questions, and remain free to decide.
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Business Owners Are Tired of Being Sold
Rick Hesse draws on buying advertising in the 1980s and selling it in the 1990s to explain five questions owners can ask before buying.
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A Better Way to Buy Advertising
Rick Hesse draws on both sides of the advertising dollar to explain a better buying conversation: understand the business, ask five useful questions, and remain free to decide.
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The Better Business Building Book
A practical foundation for building a stronger local business.
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Practical AI for Small Business
Plainspoken guidance for using AI in useful, responsible ways.
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NTA on Facebook
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Rick Hesse on LinkedIn
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