Knowledge Library · Full lesson audio
NTA Podcasts
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Listen to the complete Growth Show while you drive, work, or take a break. The original voices and full conversation are here, alongside each episode’s video and related reading.
16 complete audio programs available to listen to
Knowledge Library audio lessons
Listen to the original audio from NTA video lessons, then continue into the complete written teaching.
Knowledge Library · Full lesson audio
AI Needs Context Before It Can Be Helpful | Why Generic AI Answers Happen
Knowledge Library · Full lesson audio
AI Does Not Have to Be a Monster | A Practical Way to Understand AI
Knowledge Library · Full lesson audio
Business Owners Are Tired of Being Sold
Knowledge Library · Full lesson audio
How Do You Put AI to Work in a Real Business?
Growth Show podcast episodes
2026-10-26 · Full episode audio
From Ideas to Finished Work | Putting AI to Work | NTA Growth Show 13
Rick Hesse and the Free AI Guy discuss preserving ideas, agreeing on useful tasks, making progress visible, and verifying that the work is finished.
2026-10-20 · Full episode audio
Representation or Deception? Using AI Without Misleading People | Growth Show Ep. 12
Rick Hesse and the Free AI Guy discuss how AI can represent real ideas without inventing evidence or misleading customers.
2026-10-13 · Full episode audio
Show Me Before You Sell Me | NTA Growth Show — Episode 11
Rick Hesse and the Free AI Guy follow the Appliance Outlet proposal process from business discovery and demonstration to clear scope, costs, acceptance, and onboarding.
2026-10-05 · Full episode audio
Business Owners Are Tired of Being Sold | NTA Growth Show — Episode 10
Rick Hesse draws on both sides of the advertising dollar to explain a better buying conversation: understand the business, ask five useful questions, and remain free to decide.
2026-09-29 · Full episode audio
I Didn't Set Out to Build an AI Team
Rick Hesse and the Free AI Guy explore how an ongoing conversation, business experience, and clear handoffs can give AI useful jobs in a real small business.
2026-09-22 · Full episode audio
Automation Is the Last Step, Not the First
Rick Hesse and the AI Guy discuss why a business should understand its people, knowledge, workflow and problems before automating them.
2026-09-15 · Full episode audio
Your Business Comes First. Technology Comes Second.
Rick Hesse and Free AI Guy explore why discovery comes before technology, why people remain central to business systems, and how collaboration with AI supports human judgment.
2026-09-08 · Full episode audio
AI Finally Taught Me How to Multitask
AI did not make Rick’s brain multitask. It helped him carry less context while directing more ideas, projects, decisions, and worthwhile work forward.
2026-08-23 · Full episode audio
You Don’t Need More Marketing—You Need a Connected System
Rick Hesse and Free AI Guy explore why business owners do not need more disconnected marketing tools. They need a clear customer journey and a connected system for their website, visibility, content, lead follow-up, and practical use of AI.
2026-08-10 · Full episode audio
The NTA Growth Show — Episode 2
Episode 2 of The NTA Growth Show from New Tech Advertising.
2026-07-25 · Full episode audio
They Sold Me the Tools. They Didn't Give Me a System.
Rick Hesse and the NTA Growth Guide explore why access to advertising and AI tools is not the same as having a connected business growth system.